GfK NOP found men to have 20% higher advertising recall than women. African-Americans had twice the recall of whites and those under 24 had twice the recall of those over 50. 82% of active users were … mer →
Digitondigiton wrote 1 year ago: GfK NOP found men to have 20% higher advertising recall than women. African-Americans had twice the … more →
digiton wrote 2 years ago: IBM released an interesting new report earlier this week that predicts the end of advertising as we … more →
digiton wrote 2 years ago: MySpace will announce plans to introduce a new advertising platform, “SelfServe by MySpace”. T … more →